360º Skills Matrix
This gives you a complete overview about the new skills that are THE most important for jobs in tourism. This skills are distributed by sector, so please select one to see them.
What makes up the Tourism and Travel Services Industry?
What size/type of organisation are you considering in the tourist accommodation sector?
Explanation about skills
4. Additional filters (optional):
Depending on the filters that you defined, you now see a list of skills with colors and numbers.
- underlying colors give a first visual idea “at a quick glance” if the required skills level is low , medium or high
- the numbers indicate the level in more detail. <1> means “none or very basic” while <8> indicates the level of a university doctorate level. For details, Read more here …
- then you click on the number, a small window with more detailed description of the required content for this skill appears
Read more
Numbers 1-8 are more detailed and refer approximately to finished training and education levels:
- 1 = No or very basic knowledge /// Level of primary education
- 2 = Some basic skills /// E.g. after having taken a short introductory course
- 3 = Good general idea but without specific higher knowledge /// Generally equivalent to the level of finished secondary education (12 years school)
- 4 = Specialized knowledge and skills in the topic
- 5 = High specialized knowledge /// Full vocational education or equivalent degree
- 6 = Professional knowledge /// Polytechnic or higher vocational education
- 7 = High professional knowledge /// University master level
- 8 = The highest professional knowledge /// University PhD or higher
Depending on the skill, you should understand the level according to your own experience and knowledge, even if you do not have a formal degree of the indicated level. This is especially valid for many of the digital and social skills, where formal education is often not available or cannot be accredited.
Functional areas:
What are the shared functional areas?
In the research conducted by NTG the following ares where deemed as common functional areas. A healthy business works like a living being with functional areas taking care of different domains. These functional areas group skills and tasks to manage aspects of the business that have their own protocols and logic. Some basic functional areas such as marketing and finance are shared by just about all businesses. Others, such as legal support and information technology, become more essential as the company grows. General Management Some of the objectives and tasks of the General Management area include: to be responsible of the business / Entity, to define and revise the strategy, goals and plans of the business / entity, to know and develop loyalty relationship with clients and stakeholders, to create and motivate a team of employees and to achieve the goals planned in the strategy in the short and long term. Administrative Services Some of the objectives and tasks of the Administrative Services area include: to manage all licenses and legal authorisations for the business activity, to do the payment of invoices to suppliers, to control bank accounts, to manage bank credit, to do the accounting management, to negotiate with financial institutions and to implement and control quality systems. Human Resource Management Some of the objectives and tasks of the Human Resources Management area include: to facilitate the relationship between workers and owners, to do the salary revisions, to held relationship with social prevention systems, to perform the analysis of the company"s expansion plans. Communication and Marketing Some of the objectives and tasks of the Maintenance and Engineering area include: to perform maintenance activities in hotel public areas like plunging toilets, unclogging drains, repairing all types of hardware, plumbing and electrical equipment and cosmetic items. Also includes to monitor fire Alarm / Life Safety System systems as necessary, to be fully informed of the system operation and to handle emergencies involving the systems and make proper administration as per regulations, to maintain maintenance inventory and requisition parts and supplies as needed. Other tasks that this area also includes are to ensure and maintain water heating control, to respond and attend to guest repairments requests and to understand and operate advanced electrical, plumbing, refrigeration, and boiler systems. Maintenance and Engineering Some of the objectives and tasks of the Health, Safety and Security area include: to ensure security of guest room access and hotel property, to monitor fire Alarm / Life Safety System systems as necessary, to be fully informed of the system operation and to handle emergencies involving the systems and make proper administration as per regulations, to ensure that all emergency procedures are rehearsed, implemented and enforced to provide for the security and safety of guests and employees. Indeed this area includes to ensure the safety of the persons and the property of all within the premises by fairly applying Hotel Regulations by strict adherence to existing laws, statutes etc. Health, Safety and Security Some of the objectives and tasks of the Communication and Marketing area include: to identify new markets and business opportunities, to represent the hotel in events and exhibitions, to build and strength relationships with existing and new customers to enable future bookings. These activities include : entertainment, FAM trips, trade shows, etc. Indeed this area to work closely with Revenue Manager to ensure that proposed rate negotiations meet the financial needs of the hotel, to perform the website positioning and to perform the online comment review. Technology Development Some of the objectives and tasks of the Technology Development area include: to understand business processes and its interactuation with technology, to know the latest technology developments regarding the business, to create / adapt technology tools to solve business processes, to maintenance technology tools and to support the employees in their technology problems.What are the specific functional areas of Accommodation Sector?
In the research conducted by NTG the following ares where deemed as specific functional areas of the Accommodation Sector. A healthy business works like a living being with functional areas taking care of different domains. The specific functional areas group skills and tasks to manage aspects of the business that have their own protocols and logic. Front desk/Reception Front Desk/ Reception is the are where customers first arrive in the hotel, where they can check in at the front desk. Employees working in the front desk will also help customers with problems and complaints. The front office in the hotel industry, also called the reception area, which the receptionist is the one who get in touch with the customers, most importantly, confirm their reservation and answering their questions. The receptionist in the front office will pick up phone calls from customers too, welcome customers and also help customers checking out at last. The employees who work in the lobby of the hotel are also part of the front office as they get in touch with customers directly. They will show customers the way and carry the luggage for them. There are different parts in the front office of a hotel, which included reception, providing services when customers asked, mailing information, concierge and employees who manage with money. All these tasks are related and the quality of their performance depends on one or more of the digital, green and social NTG skills. The NTG skills allow to identify the most demanded skills in the Front desk/Reception area and how to improve them to better perform the workers" tasks.For example the NTG digital skills will improve the speed of check-in at reception, booking management or mail. The NTG social skills will improve the quality and the treatment with the client both in person and by telephone. The NTG green skills will provide guests with advice and guidance to support environmental practices during their stay. Housekeeping Housekeeping is playing an increasingly important role in the day-to-day running of any hotel, and this concept of "housekeeping" has become a central theme in hotel activities in general, which increasingly advocate a quality customer experience and exceptional care for all areas involved in the services offered.Good housekeeping is essential for general care, cleanliness, orderliness, and maintenance of the business and property. It is an important consideration in underwriting fire hazards and other forms of insurance, as well as in certification by fire, health, and industrial safety agencies. The NTG skills are divided into three skill sets groups, digital, green, and social, to support the necessary tasks and continuously seek and make improvements to the overall housekeeping functions.All these tasks are related and the quality of their performance depends on one or more of the digital, green and social NTG skills. The NTG skills allow to identify the most demanded skills in the Housekeeping area and how to improve them to better perform the workers" tasks.For example the NTG digital skills will improve the using digital platforms effectively to complete supply orders, maintain supplies and update supply records. The NTG social skills will improve communication to inform the Hotel Operations Manager or acting supervisor of the need for additional supplies when required and provide updates of inventory counts. The NTG green skills will improve the implement environmental practices in the housekeeping, for example, reduce waste, electricity, water use, plastic use in rooms, provide recycling systems for guests. Sales A sales department is the direct link between a company’s product or service and its customers. The NTG skills are divided into three skill sets, digital, green, and social, and have great importance to develop the necessary tasks within the Sales area. For example:NTG Digital skills will provide an appropriate use of digital platforms to identify new markets, business opportunities and increase digital sales at the negotiated room rate.NTG Social skills will provide a better support of clients in their reservation process, build and strengthen relationships with existing and new customers to enable bookings to support the implementation of the marketing plan, including promoting the accommodation product via sales calls, discounts, FAM (familiarization) trips, trade showsNTG Green skills will provide a better promoting of environmental accommodation practices and encourage the use of public transport and environment friendly guest activities. Revenue Management Selling the right room, to the right client, at the right moment, for the right price, through the right distribution channel, with the best cost efficiency. The functions of Revenue Management and Sales department are often interrelated in a micro company or SME (Small Medium Enterprise), with the same person or department assuming the same functions or entrusted directly to the management of the hotel Micro company. The NTG skills are divided into 3 skill sets, digital, green, and social, and have great importance to develop the necessary tasks within the Revenue Management, for example: NTG Digital skills will provide an optimal managing inventory through proper management of computer reservation system (CRS), Internet point of sales, a better use of property management system (PMS) and all other distribution channels. These skills will provide an optimal utilization of the rate comparison reports to identify and react to pricing opportunities within the hotels competitive sets.NTG Green skills will provide a better assessment on how revenue management strategies can support environmental impact reduction strategies to produce the most efficient business mix whilst maximizing average rate and supporting environmental practices.NTG Social skills: in collaboration with the Director of Sales, be responsible for challenging and devising revenue management/sales strategies; facilitate and lead daily revenue, weekly yield and monthly revenue meetings with measurable outputs. Wellness Wellness is an active process of becoming aware of and making choices toward a healthy and fulfilling life and often comprises activities such as health education, medical screenings, weight management programs, on-site fitness programs, operating and managing spa facilities. The NTG skills are divided into three skill sets, digital, green, and social, and have great importance to develop the necessary tasks within the Wellness area.For example digital skills will perform tasks such as search for the best wellness equipment providers and manage services agenda. Regarding tasks such as provide a friendly and welcoming customer-oriented service customers reception, achieve clients assessment and guidance, provide specialist services, create the treatment charter and action protocols, therefore interacting directly with clients to solve problems and ensure satisfaction with the services and staff of the spa, social skills will play a key role. In addition, tasks such as take care of heating and water control, using cleaning materials efficiently or clean each space regularly will demand a certain level of green skills within the wellness area. Events Events are a huge part of the hospitality industry, and are continuing to grow. Whether it be focused on music, sport, learning or luxury, events around the world are generating billions of revenue and changing the way businesses, hospitality organizations and resorts operate. The NTG skills divided into 3 big groups, digital, green, and social, have great importance to develop the necessary tasks within the Events area nowadays and in the long term:Digital: in relation to digital skills, the Events sector includes performing tasks such as define the possible needs of the audience for the event , define a communication and marketing plan for the event, carry out the event"s program or evaluate the results obtained at the event and make a proposal for improvements for future events. Digital skills are related with these task and will improve Social: in relation to social skills, the Events sector includes define the corporate needs for the event, define the work team to be involved in the event help customers on orientation, budget proposal, closing of sales. Social skills will improve the performance of these tasks and the overall results. Green: in relation to green skills, the Events sector includes operate and management of environmental standards at events, estimate of resources needed, supervise the assembly of technical equipment and materials to be used at the event, or manage the material for reuse possible future events. Green skills will optimize the performance of these tasks.Hierarchy levels:
What are Management levels in the Accommodation sector?
Detail to come.....
General management
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Administration services
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Human resources
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Com. and marketing
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Maintenance and eng.
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Health, safety & sec.
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Technology dev.
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Front desk/reception
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Housekeeping
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Sales
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Revenue management
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Wellness
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Events
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Digital
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Online information and data literacy
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General managementAdministration servicesHuman resources managementCommunication and marketingMaintenance and engineeringHealth, safety and securityTechnology developmentFront desk/receptionHousekeepingSalesRevenue managementWellnessEvents
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General managementAdministration servicesHuman resources managementCommunication and marketingMaintenance and engineeringHealth, safety and securityTechnology developmentFront desk/receptionHousekeepingSalesRevenue managementWellnessEvents
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General managementAdministration servicesHuman resources managementCommunication and marketingMaintenance and engineeringHealth, safety and securityTechnology developmentFront desk/receptionHousekeepingSalesRevenue managementWellnessEvents
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Digital personal communication and collaboration
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General managementAdministration servicesHuman resources managementCommunication and marketingMaintenance and engineeringHealth, safety and securityTechnology developmentFront desk/receptionHousekeepingSalesRevenue managementWellnessEvents
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General managementAdministration servicesHuman resources managementCommunication and marketingMaintenance and engineeringHealth, safety and securityTechnology developmentFront desk/receptionHousekeepingSalesRevenue managementWellnessEvents
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General managementAdministration servicesHuman resources managementCommunication and marketingMaintenance and engineeringHealth, safety and securityTechnology developmentFront desk/receptionHousekeepingSalesRevenue managementWellnessEvents
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General managementAdministration servicesHuman resources managementCommunication and marketingMaintenance and engineeringHealth, safety and securityTechnology developmentFront desk/receptionHousekeepingSalesRevenue managementWellnessEvents
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General managementAdministration servicesHuman resources managementCommunication and marketingMaintenance and engineeringHealth, safety and securityTechnology developmentFront desk/receptionHousekeepingSalesRevenue managementWellnessEvents
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General managementAdministration servicesHuman resources managementCommunication and marketingMaintenance and engineeringHealth, safety and securityTechnology developmentFront desk/receptionHousekeepingSalesRevenue managementWellnessEvents
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Digital content creation
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General managementAdministration servicesHuman resources managementCommunication and marketingMaintenance and engineeringHealth, safety and securityTechnology developmentFront desk/receptionHousekeepingSalesRevenue managementWellnessEvents
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General managementAdministration servicesHuman resources managementCommunication and marketingMaintenance and engineeringHealth, safety and securityTechnology developmentFront desk/receptionHousekeepingSalesRevenue managementWellnessEvents
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General managementAdministration servicesHuman resources managementCommunication and marketingMaintenance and engineeringHealth, safety and securityTechnology developmentFront desk/receptionHousekeepingSalesRevenue managementWellnessEvents
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General managementAdministration servicesHuman resources managementCommunication and marketingMaintenance and engineeringHealth, safety and securityTechnology developmentFront desk/receptionHousekeepingSalesRevenue managementWellnessEvents
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Online safety and digital well-being
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General managementAdministration servicesHuman resources managementCommunication and marketingMaintenance and engineeringHealth, safety and securityTechnology developmentFront desk/receptionHousekeepingSalesRevenue managementWellnessEvents
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General managementAdministration servicesHuman resources managementCommunication and marketingMaintenance and engineeringHealth, safety and securityTechnology developmentFront desk/receptionHousekeepingSalesRevenue managementWellnessEvents
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General managementAdministration servicesHuman resources managementCommunication and marketingMaintenance and engineeringHealth, safety and securityTechnology developmentFront desk/receptionHousekeepingSalesRevenue managementWellnessEvents
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General managementAdministration servicesHuman resources managementCommunication and marketingMaintenance and engineeringHealth, safety and securityTechnology developmentFront desk/receptionHousekeepingSalesRevenue managementWellnessEvents
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Digital problem-solving
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General managementAdministration servicesHuman resources managementCommunication and marketingMaintenance and engineeringHealth, safety and securityTechnology developmentFront desk/receptionHousekeepingSalesRevenue managementWellnessEvents
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General managementAdministration servicesHuman resources managementCommunication and marketingMaintenance and engineeringHealth, safety and securityTechnology developmentFront desk/receptionHousekeepingSalesRevenue managementWellnessEvents
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General managementAdministration servicesHuman resources managementCommunication and marketingMaintenance and engineeringHealth, safety and securityTechnology developmentFront desk/receptionHousekeepingSalesRevenue managementWellnessEvents
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General managementAdministration servicesHuman resources managementCommunication and marketingMaintenance and engineeringHealth, safety and securityTechnology developmentFront desk/receptionHousekeepingSalesRevenue managementWellnessEvents
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Software and hardware technology
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General managementAdministration servicesHuman resources managementCommunication and marketingMaintenance and engineeringHealth, safety and securityTechnology developmentFront desk/receptionHousekeepingSalesRevenue managementWellnessEvents
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General managementAdministration servicesHuman resources managementCommunication and marketingMaintenance and engineeringHealth, safety and securityTechnology developmentFront desk/receptionHousekeepingSalesRevenue managementWellnessEvents
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General managementAdministration servicesHuman resources managementCommunication and marketingMaintenance and engineeringHealth, safety and securityTechnology developmentFront desk/receptionHousekeepingSalesRevenue managementWellnessEvents